Itay Erez avatar image

Itay Erez

Contributor @Itay View articles
Marketing expert with years of tech experience and a new-found love for building brilliant dashboards that always show incredible and novel insights.
 data-srcset
Business Perspectives | 3 min read

When to Buy, When to Sell? Behavioral Economics Behind Exchanging Dollars to Euros

Here’s a compelling question: Do we make rational or emotional investment decisions? You may consider yourself as someone who carefully...

Itay Erez avatar image Itay Erez
 data-srcset
BI Best Practices | 4 min read

Big Data Marketing

There are two kinds of marketers, those who lead and those who follow. The former gain a competitive advantage by...

Itay Erez avatar image Itay Erez

Subscribe to our blog

Sign up to get the latest news and developments in business analytics, data analysis and Sisense.

By submitting this form, I agree to Sisense's
privacy policy and terms of service.

 data-srcset
Business Perspectives | 1 min read

Why You Should Stop Running the Analytics Marathon

It is well known that one of the toughest parts of running a marathon is the mental toll that the...

Itay Erez avatar image Itay Erez
 data-srcset
Business Perspectives | 4 min read

Putting an End to “I’ll Get Back to You” Analytics

Imagine this scenario: You’re at an important meeting discussing next quarter’s upcoming sales strategy. One of the team members is...

Itay Erez avatar image Itay Erez
 data-srcset
Business Perspectives | 5 min read

Shedding Light on All Your Data

Is Your BI Stuck Under a Streetlight? A man stands under a streetlight searching for something. A passerby walks over...

Itay Erez avatar image Itay Erez
 data-srcset
Discuss | 1 min read

At Apple’s WWDC, Cook Didn’t Spoil the Pot

After the death of Steve Jobs in October 2011, many wondered out loud if Apple would ever be the same....

Itay Erez avatar image Itay Erez
 data-srcset
Business Perspectives | 1 min read

Data Is Coming: Game of Thrones Statistics

Game of Thrones is a buzz magnet that regularly ignites enormous online debates, blogs and social media action (think ‘Red...

Itay Erez avatar image Itay Erez