High Level Design
OverviewKeeping the customers we already have is usually better and cheaper than trying to find and win new ones. This is why most businesses aim to convert first-time buyers into long-term profitable customers. Customer Churn analysis is a powerful part of the retention efforts, and takes into account the percentage of subscribers to a service who discontinue their subscriptions to that service within a given time period.
Retain as many customers as possible.
Reduce customer churn by 20% from past year.
|Reduce customer churn by 20% from past year.||Customer Churn Rate||Customers Acquisitions||Customers base dimension table, Date dimension table and our Transactions fact table|
|Demographic Churn Analysis|
Data Modeling (Elasticube Design)