The 10 Most Valuable Analytics Brands of the Year 2018
By Analytics Insight
Today’s data teams need a direct path from data to insights without a complicated, months-long data-modeling process. One company that has been a pioneer in bringing technology together with data and analytics is Periscope Data. The company offers an analytics platform that allows teams to easily ingest, store, analyze, visualize, and report on data all in one place designed to start providing value immediately. To bring Periscope Data to life, all it takes is a simple connection between the client data sources and Periscope Data’s platform to begin building dashboards and generate insights. The setup process takes less than an hour and runs on universal languages like SQL that data professionals know and love.
With Periscope’s advanced analytics platform, businesses can create a data-driven culture by combining a single source of truth with deep analytics capabilities, empowering data teams to collaborate and be more productive and efficient in delivering data solutions to varied industries, including healthcare, logistics and transportation, retail and e-commerce, and lastly, technology.
The company currently employees 150+ employees, and serves 1000+ clients, clocking 90% customer daily log in, over 20M queries run per day with 30k dashboards being shared per day
In a Quest to Drive the Future of Businesses
Periscope is on a mission to help data teams transform into superheroes. The company builds software that transforms businesses by bringing the power of data to every decision. Periscope Data’s platform delivers speed, power, and flexibility to the world of BI, by enabling data teams to ingest, store, analyze, visualize, and report on data, all from one connected platform. This turns data teams into superheroes by empowering them to answer the toughest questions and make breakthrough business decisions. Periscope Data serves more than 1,000 customers globally, including Adobe, Crunchbase, EY, Flexport, New Relic, Rover, and ZipRecruiter.
The company’s customers spend more than 20 hours per week within the platform on average, with more than 90 percent of them logging in every day. Those customers create more than 7,000 new charts every day, with more and more customers joining every day.
The Dynamic Leaders Behind Periscope Data
Periscope Data was Co-founded by CEO Harry Glaser and CTO Tom O’Neill in 2012 to address an urgent need from data analysts for lightning-fast investigative analytics.
The company is very passionate about the growth of data teams and empowering them with the tools they need to grow their businesses. Enterprises are increasingly bringing data teams together under one roof, and challenging them to provide instant insight to the entire company based on an exponentially increasing amount of data is arduous. Periscope Data built its Unified Data Platform to make data teams more collaborative and ultimately more productive.
Prior to Periscope Data, Glaser was a product manager at Google. In addition to his work at Periscope Data, Glaser is an active member of Project Include, a community for accelerating meaningful, enduring diversity and inclusion in the tech industry.
With Glaser’s leadership, Periscope Data has built an incredibly experienced and diverse team that works closely with data teams to address their analytics needs. The company’s customer solutions team was recently recognized among the top customer service teams in the U.S. and Periscope Data has been named a “Best Place to Work” by several local media outlets.
Innovations are Driven by Emerging Technologies
Periscope Data believes that unsupervised machine learning may be the biggest story of big data in 2018. While not everyone will be using machine learning to make decisions, platforms that focus on flexibility and rapid iteration will outpace those based on rigid structures and processes. Visual-based data discovery tools should enable flexibility to quickly explore new types of questions those that don’t will have serious problems in the future.
Core Partnerships Taking a Forward Path
Through Periscope’s native connectors and ecosystem of ETL partners, customers can easily connect to all of their data and bring it together in a single platform to power insightful analysis and insights. Amazon Redshift is a core component of Periscope Data’s platform. With customers running millions of queries and creating thousands of charts on its platform each day, Periscope’s partnership with Amazon enables the company to streamline analytics workflows for data teams. Other network of partners includes Snowflake, Alooma BigQuery, Fivetran and many others.
AI and Machine Learning Offer Growth Promises
As an analytics provider, Periscope Data is witnessing that BI measurement and reporting will be significantly refined with the growth of machine learning and AI. For humans, detecting anomalies in large volumes of data is time-consuming and difficult, especially when large amounts of data flow through a system. AI can point out anomaly detection much more easily. There’s huge value in using AI for this detection, then adding humans for the final step.
For data teams, it will be increasingly important to differentiate between their standard KPI reports and analysis supported by advanced techniques, including AI. These deeper analyses are increasingly held responsible for reporting when the client’s KPIs are off, allowing them to dig into problems and quickly address them as they arise. Smart companies are already shifting their reporting priorities to reflect this, and unlocking these capabilities for data teams is a central part of what Periscope Data is working on.
To help data teams have better control over their data, Periscope Data offers a new Git integration to its customers. Once connected to the Git repository, all user-generated content created in Periscope Data is automatically synced to the related Git repository and saved as a series of files and folders that store reusable code and configurations for Dashboards, Charts, Views, Snippets, Filters, and Alerts. This new functionality opens up a lot of new opportunity for the customers to streamline their data workflow while also incorporating new quality checks.
Recognitions for the Incredible Progress
Periscope Data has been awarded as the winner of 15 Comparably awards for Small & Midsized Companies. Recently, the company’s BI platform has been awarded as the #1 Cloud BI platform by the SaaS Awards, delivering unmatched speed, power and flexibility to the world of BI.
Commitment to the Future
Periscope strives to stay committed to the future. It is excited to continue building tools and features that turn data teams into superheroes transforming their stakeholders use the single, unified platform. In the future, the company aspires to connect maximum data professionals giving them full control over the analytics lifecycle including ingestion, storage, analysis, visualization, and reporting, and non-technical users the ability to drill down into the data to quickly answer questions.
With Periscope Data, teams can move faster, make better decisions, and support successful business outcomes. The company is here to create a more data-driven world, where everyone can understand and unlock the full potential of their data.