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Elana Roth

Contributor @Elana View articles
Content lady who uses her writing skills, marketing experience and strong sense of trending topics to bring truly amazing technologies to the masses.
Unlock Complex Data | 5 min read

Business Intelligence vs Business Analytics — Know the Difference

Business Analytics (BA) and Business Intelligence (BI) both provide tools for handling and making sense of your data. Learn the distinctions between these two terms.

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Launch Your First BI Project Successfully in 5 Days or Less

What would it mean to you and your enterprise, if you could start getting useful business insights from your...

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ad hoc reporting
Business Perspectives | 3 min read

What Is Ad Hoc Reporting – And Do I Need It?

We all know the saying, “fail to prepare, prepare to fail,” but in modern business environments, things are moving...

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Business Perspectives | 5 min read

5 Steps to Data-Driven Business Decisions

Step 1: StrategyStep 2: Identify key areasStep 3: Data targetingStep 4: Collecting and analyzing Step 5: Action Items Want...

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BI Best Practices | 7 min read

How to Define KPIs for Successful Business Intelligence

Realizing that you can only improve what you measure is a good way to think about KPIs. Often companies...

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BI Best Practices | 6 min read

10 Techniques to Boost Your Data Modeling

With new possibilities for enterprises to easily access and analyze their data to improve performance, data modeling is morphing...

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Embedded Analytics
Business Perspectives | 5 min read

3 Performance-Boosting Embedded Analytics Use Cases

Organizations that analyze their data can gain insights into their markets and their operations, become more productive and competitive,...

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BI Best Practices | 3 min read

The Ultimate Guide to Compare Embedded Analytics Solutions

What to Do with All This DataEmbedded Analytics Is the Most Popular AnswerThe Hidden and Not-So-Hidden BenefitsBecoming an OEM...

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Business Perspectives | 4 min read

How to Calculate Total Cost of Ownership for Business Intelligence

Imagine you’re comparing gym memberships to figure out which one offers the best value. Sure, you could simply look at...

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Hands holding puzzle pieces
Business Perspectives | 6 min read

6 Enterprise Software Applications No Business Should be Without

These days, we all have our head in the Cloud – and it turns out, that’s a good thing....

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data warehouse
Tech Talk | 7 min read

Hadoop and Data Warehousing: Rivals, Dream Team or the New B-List?

Spare a thought for that grand dame of the data management world, the data warehouse. Over the past two decades,...

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KPI dashboard
Business Perspectives | 6 min read

How to Translate Business Goals into KPIs

“In God we trust. All others must bring data.” Statistician and Management Scientist, W. Edwards Deming said it best....

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Business Perspectives | 1 min read

Business Intelligence When You Don’t Know How to Code

When the UI functionality of a BI tool does not allow users to formulate queries without knowing a programming language,...

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BI Best Practices | 2 min read

BI When You Have Messy and Unstructured Data

Businesses dealing with dirty data can get stuck trying to perform even simple BI tasks, such as generate numbers from...

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